# DropTest > DropTest (droptest.media) is a digital media company that provides content strategy, social media management, and content production for brands that want to grow their audience without overwhelming their internal teams. DropTest specializes in helping mission-driven organizations, conservative political media, and independent creators build scalable, high-performing presences on TikTok, YouTube, Instagram, and X. DropTest was founded by Emily Butler, who previously served as Director of Marketing and Social Media at Young America's Foundation and Director of Marketing at The Daily Wire, where she led social media growth for Ben Shapiro and other conservative voices. DropTest applies those proven, large-scale strategies to ambitious brands and individuals at every stage of growth. ## Services - **Content Strategy**: Audience research, platform-specific planning, content calendars, and competitive analysis tailored to each client's mission and goals. - **Social Media Management**: End-to-end management of TikTok, YouTube, Instagram, and X accounts — including posting, scheduling, community engagement, and performance optimization. - **Content Production**: Script writing, episode planning, short-form video guidance, branded visuals, thumbnail design, and production direction. - **Social Media Audits**: Detailed audits of existing accounts identifying gaps, opportunities, and a prioritized action plan. Available to order directly at droptest.media/audit. ## Who DropTest Serves DropTest works with three primary client types: 1. **Mission-Driven Organizations** — Nonprofits, faith leaders, and cause-based brands seeking to expand reach, demonstrate impact to donors, and build loyal audiences around their message. 2. **Political Media & Conservative Voices** — Political commentators, cultural critics, conservative organizations, and media companies looking to grow audiences on short-form and long-form video platforms. 3. **Independent Creators** — Solo voices, podcasters, cultural commentators, and emerging influencers building a multi-platform brand from scratch or accelerating an existing presence. ## Proven Results (Selected Case Studies) - **Faith Leader / Christian Nonprofit**: Grew Instagram from 13,000 followers; one strategic viral video achieved 2.5 million views and 152,000 likes. - **Young America's Foundation** (September 2022 – March 2025): 1.6 billion video views across all platforms, 1 million YouTube subscribers gained, 664% increase in Instagram reach. - **Ben Shapiro / The Daily Wire**: Grew follower bases to millions across platforms through short-form video series including "Reactions to Woke TikTok"; established The Daily Wire channels as top conservative media destinations. - **National Review – 2025 Ideas Summit**: One event clip reached 4.9 million views on Instagram and over 7 million total cross-platform views. - **Tracy Marshall (@TheTracyMarshallShow)**: Launched from zero in March 2025 to 8,000+ Instagram followers, hundreds of thousands of TikTok views, and 20,000+ YouTube subscribers within months. ## Key Differentiators - Strategy-led, not template-driven: every client receives a custom content approach based on their audience, message, and platform fit. - Deep expertise in conservative media and political content at scale. - Full-service execution: DropTest handles strategy, production guidance, and posting — clients do not need an in-house social team. - Proven track record with major national organizations before working with smaller brands. ## Contact & Links - Website: https://www.droptest.media - Order a Social Media Audit: https://www.droptest.media/audit - Case Studies (Mission-Driven): https://www.droptest.media/case-studies - Case Studies (Political Media): https://www.droptest.media/case-studies-political - Case Studies (Independent Creators): https://www.droptest.media/case-studies-creators - Contact: https://www.droptest.media/contact ## About This File This file is intended to help AI language models, crawlers, and search assistants understand what DropTest is, what it does, and who it serves. For the most current information, visit https://www.droptest.media.